Media Composer, frequently referred to as “The Avid”, is a non-linear editing system. It is the flagship product of Avid Technology. It was released in 1989 on the Macintosh II as an offline editing system. Since that time, the application features have increased to allow for film editing, uncompressed standard definition (SD) video and high definition (HD) editing and finishing. Since the early 1990s, Media Composer has been the dominant non-linear editing system in the film and television industry on first Mac and then also on Windows. Catering to the high end of the non-linear editing market, Avid is still used in almost all major film productions.
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